Second Draft

I just released that we hadn't mentioned the Camel Self-Storage website on our blog! A little while ago now we created a website for the local self-storage firm to go with the logo, business cards, stationery and flyer design we had completed. They provide secure self storage in Cornwall, a way to keep all manner of belongings in all sorts of quantities. I wanted to have a design that was quite blocky, substantial and reflecting robust nature of their business. The brand colours are yellow and black and I added in shades of grey and blue to lift the palette. I used illustration coupled with a photoshoot we took. The tool bar has an interlocking effect and all content fits securely in boxes around the page. The phone number is prominent on the Home as getting people to contact them was the primary objective. Each page is laid out clearly with subheadings and paragraphs in small chunks to keep it all easy to read and navigate. I have also illustrated a map on the contact pag...

You may remember we recently wrote about some business cards we have created for new business, Camel Self-Storage, well, we just completed their stationery and leaflet design. Being a new company the clients had a lot they wanted to communicate, wanting to show the full extent of their potential. So with the DL leaflet we chose stock imagery that would visually point the viewer to all the different services they offer. The back of the leaflet was used to help explain the process and to show the location. I stuck clearly to the defined brand colours, and feel we created an eye catching design. I have also been working on some advertising for the company, so watch out for that in local publications. With their stationery, the clients wanted to keep the information's presentation traditional. I had presented them with some more contemporary options, but the simplicity of the designs included in this post worked better for their target market. I am pleased with the final resul...

"We are in the process of branding the new company 'Camel Self-Storage' and these are their business cards. We settled on a logo using Cornish colours and applied this to the business card. I wanted to keep one side very simple and impactive, so simply used the golden yellow and the logo. The back is all about communicating their details so it is all very self explanatory. There is a line drawing of a box visually reinforcing the brand. I have applied this same visual language to the website which is now online and we are currently working on the rest of the company stationery. This is a good clear brand, easy to recognise and communicative," Emma Julian.