Just Fab's New Website
We have just finished an exciting new website for our clients Just Fab, a Launceston based interior furnishings company with the largest collection of fabric samples in the Westcountry. Initially we re-designed their existing logo and created some bold, bright signs for their showroom, then our rebranding work took in their stationery, adverts and finally, website.
The first step was to carry out a photoshoot. The concept was to follow the process a client could go through as well as showing the vast amount of material Just Fab house, along with the quality of their upholstery and curtain making. We then used these photographs in numerous applications such as exhibition signage and advertising, before applying it to the website. This photography is used extensively to recreate the atmosphere of their large showroom, an Aladdin's cave of textures and colours.
The new site needed to reflect the brand, so we incorporated the two blues from their brand and the abstract fabric pattern, also we used the dividing line in the logo to separate the tool bar.
One of the new features was a news blog integrated into the website, which the will showcase their latest collections and update clients on new ranges. The home page has a snippet of the blog that lets visitors see that there is plenty going on within the company.
We intended their website to have a grown up and sophisticated look while being easy to navigate, sitting well with the brand we have created, but always to encourage internet user to visit the showroom itself. The staff and owners have a real love of their product and offer an excellent standard of interior design in Cornwall. Get in touch with them to get advice and recommendations for your home or business, we highly recommend them.
Comments
Post a Comment